While I reflect on this outpouring of support, we are discussing next steps, including what to do with the last 912 (we counted) tacos at HQ. "I want to address the rumors: I'm really being discontinued, it's not a PR stunt. ^ "Fake headline distorts reason that Choco Tacos were discontinued"."Changing channels as freezer cases fill, frozen dessert makers seek new growth avenues". "Good Humor-Breyers Offers an Array of Products". ^ "Key word search: global dairy food trends".^ a b Business, Danielle Wiener-Bronner, CNN (25 July 2022)."The Ultimate Ice Cream Glossary, From A to Z". ^ "Klondike, Choco Taco, Artificially Flavored Vanilla Light* Ice Cream With A Chocolate Flavored Swirl In A Sugar Taco With Milk Chocolate Flavored Coating And Peanuts".Reddit founder Alexis Ohanian, who runs the venture capital firm 776, tweeted at Unilever, offering to buy the rights to the product, and in a July 26 interview said that he has spoken with Unilever, but didn't yet have any news to share. Stay tuned…” on July 28 2022, and the Tweet was still pinned as of August 30, 2022. However, Klondike Tweeted that “we are discussing next steps, including what to do with the last 912 (we counted) tacos at HQ. According to an Associated Press fact check, Klondike discontinued the product due to a sharp increase in demand across its brands and to ensure the availability of the remainder of its products. Klondike discontinued the Choco Taco in July 2022. Choco Tacos were also sold at some Taco Bell restaurants. The same year, the company introduced a Klondike Cookies & Cream Choco Taco, containing cookies and cream ice cream and covered with cookie pieces. In 1999, the company improved the product, incorporating a shell which stayed crisper, and introduced new packaging. GB Glace also re-introduced the ice cream to Sweden in 2014. After two years of campaigning by Taco fans however, in January 2014 Algida announced on their Facebook page the return of the Winner Taco in Italy. In 2000 the Winner Taco was retired from the Italian and Swedish markets. In 1999 it was introduced in Sweden through another subsidiary, GB Glace, under the same name. In 1998, Unilever introduced the Choco Taco to Italy under the name Winner Taco through its subsidiary Algida. It made its first appearance in supermarkets nationwide when Good Humor-Breyers (who were manufacturing it in Richmond, Virginia) promoted it in 1996 as "America's coolest taco," at the Supermarket Industry Convention in Chicago. It was first rolled out in 1984 when it became popular in mobile vending trucks and convenience stores. The Choco Taco was invented in Philadelphia in 1983 by Alan Drazen, Senior Vice President of the Jack and Jill Ice Cream Company. Klondike discontinued the Choco Taco in 2022.
The "Choco Taco" was marketed under the Klondike brand as "The Original Ice Cream Taco". It consisted of a disk of waffle cone material folded to resemble a hard taco shell, reduced-fat vanilla ice cream, artificially flavored fudge, peanuts, and a milk chocolate coating. Choco Taco is a Good Humor-Breyers ice cream novelty resembling a taco.
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